Google Disavow link is the long awaited webmaster tool which will be very useful to webmasters and SEO companies. I was speaking to someone the other day about the implications of having websites that manipulate search engine indexes pointing to your own website. There are even many directories out there with fake page ranks. All this can be regarded as link spam and is currently hurting the SEO of many websites. Google has been punishing a lot of websites for link spam, but sometimes you cannot blame a website owner or SEO company for link spam.
Now Google have just introduced DISAVOW on webmaster tools which will now help webmasters to remove bad websites that are linking to your website. When you "disavow" a link to your website, that search engine will disregard the link.
What are the benefits of this?
- SEO can now be monitored better
- SEO can be improved and repaired as bad back links to your website can harm your SEO
- Better rankings for your website
More news on this will come up shortly.
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